About Us

Launched in 2017, DEMARSON 
(pronounced de/mar/SAHN) is the result
of Jason Crantz and Marcela Ponce’s pursuit to create The Finishing Touch for
any look through statement knit, fur and woven pieces. The New York based
design duo’s luxurious styling essentials and accessories range from fox fur
sleeves to mink lapels and sumptuous knitwear—all focused on
craftsmanship, versatility, sustainability and innovative functional design. 

Together, Marcela and Jason, bring over 30 years of design
experience specializing inluxury knitwear design, and construction for some of
the industry’s top fashion houses. Marcela, originally from Mexico, and Jason,
a native New Yorker, bonded over the desire to create functional pieces which
can complete any outfit with exquisite attention to detail.

DEMARSON focuses on ethical, versatile and timeless production. 
Demarson’s handcrafted fur pieces are made in New York with certified, ethical
and traceable Saga® furs. All knitwear is produced and hand-crafted in Italy,
and the soft woven garments are designed and manufactured in New York City.

DEMARSON is cleverly constructed to maximize the wearer’s versatility
and convenience.  Hidden pockets and signature hardware give the functionality
of a handbag and leave a lasting impression. Each piece can be worn in multiple
ways combining international style with timeless New York City glamour. The
goal of DEMARSON is to provide each customer with durable, natural and
ageless style. 

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